Naveed Ahmad Khan
ISLAMABAD: Pakistan has already made its mark on the FIFA World Cup through Sialkot’s world-class craftsmanship, with match balls produced in the city used in iconic moments of football history.
In an exclusive interview with Pakistan Television for its documentary _‘Made in Pakistan: Sialkot to FIFA’, British High Commissioner Jane Marriott highlighted the deep connection between Pakistan and the global game.
“Sialkot’s footballs have been part of some of the most historic World Cup goals and unforgettable matches,” Marriott said. She noted that the city’s artisans have supplied official match balls for multiple FIFA tournaments, linking Pakistani skill directly to the sport’s biggest stage.
The High Commissioner also drew parallels between Pakistan and modern football infrastructure, pointing to the use of Sialkot-made balls in contemporary stadiums across the UK and North America. She emphasized that this legacy showcases Pakistan’s manufacturing excellence and its contribution to a sport followed by billions worldwide.
The documentary explores Sialkot’s journey from local workshops to the center of global football production, featuring craftsmen whose stitching has shaped World Cup history.
Trade officials say Sialkot accounts for over 60% of the world’s hand-stitched footballs, generating millions in exports annually. The city’s role in FIFA events continues to serve as a symbol of ‘Made in Pakistan’ quality on the international stage.



