FINCA Microfinance Bank committed to diversity, financial inclusion

Staff Reporter
LAHORE: FINCA Microfinance Bank Ltd, in line with its mission to alleviate poverty and improve the living standards of the people of Pakistan, has been taking continuous
measures to promote diversity and inclusion within and outside the organization.
While the female diversity ratio within the organization has jumped up to a handsome 22%, the female clientele mark has also reached ~25,000 women borrowers, reported as of 30th June 2021.
Celebrating the similar spirit of diversity and inclusion offered by our country as well, the Bank has launched a campaign; ‘Aik Hain, Azaad Hain’ on the occasion of the 75th Independence Day of Pakistan.
Shot in old Lahore, the musical, ‘Aik hain, Azaad hain’ narrates and captures the independence day festivities through the eyes of a child as he explores the streets of
inner Lahore on 14th August 2021. The video artistically endeavors to instill the belief that the diversity our nation offers, is indeed one of our main strengths and how people from different races, religions, experiences and viewpoints, come together to celebrate freedom on every 14th August.
“Ever since its inception, FINCA through a network of 130+ branches across 120+ cities in Pakistan, has endeavoured to empower Pakistanis to meet their resolves and celebrate their diversity. A testament to this is that within our organization, FINCA has been leading and promoting diversity within our staff and borrower clients. Today the FINCA family has women in key positions leading and steering the organization to continued success in Pakistan.